"Opti-Freedom", the official homepage of "Opti-Freedom" of Alcon Japan Co., Ltd., is a website that was planned, produced, managed and operated under the concept of "for you who want to enjoy more freedom".
Serialized essays from wonderful women living in the world <Cosmopolitan's Eye>, soothing flash movie pages <Ceres Forest>, popular chefs and up-and-coming makeup artists, psychological games and special information. The volume of content is far beyond the so-called Web Site for product promotion. Of course, the content has been well received by both clients and general readers. In particular, the voices received from viewers include "It's good because it's very easy to see", "The image is beautiful and the heart is peaceful, and I like the corporate image", "I felt cleanliness and freshness", etc. I feel the new possibilities of design work in the interactivity of the Web.
In addition, on May 31, 2000, the day before the "Grand Opening" of all scheduled content release, we planned and operated an opening event to match this. Despite the unfortunate weather, the day was a great success and was well received by the general public, the press and opinion leaders. We understand that the numerous links from women-targeted web magazines are a compliment to our site's popularity.